Workshop Poster – Copyright: Franz Frommann, 2025 For the third time now, argumentation and multimodality scholars team up to discuss … Mehr
Schlagwort: multimodal rhetoric
Eco-linguistics and Promotional Discourse
VOLKSWAGEN ‚Nature Routes‘, 2024, BBDO Ecuador, Quito – Lürzer’s Archive 03/24.151 There’s nothing new under the sun. That’s what we … Mehr
Looking back on the Summer
Usually, my page-entries look ahead to upcoming events. That this is a post-hoc, reminiscing comment must mean I’ve been neglecting … Mehr
A very Special Special Issue
I was relieved when the special issue on ‚Multimodal Argumentation‘ finally saw the light of day in the Journal of … Mehr
Setting up a Series – (Trying)
I am infinitely grateful that the workshop on multimodal argumentation I started at Salzburg last April now find its nearly … Mehr
Late Gratification
I suppose many of us know the feeling: You wrote a nice paper, it is accepted and reviewed, but it … Mehr
Multimodal Argumentation
My workshop plans have now finally taken proper shape. I am glad to be able to announce the event scheduled … Mehr
Far from the Maddening Crowd
I was very lucky to find the peace and quiet away from home and usual work routines which is needed … Mehr
Up North – For Multimodal Argumentation (in Advertising)
I am delighted to have been invited as a lecturer on the Örebro Training School ‚Multimodal Rhetoric and Argumentation in … Mehr
Back to Semiotics – Back to Chemnitz
I had hoped to be able to travel to Chemnitz, where I spent quite a few years of my academic … Mehr